Within the month of June, Business Ireland Kenya hosted two thematic webinars.
The first webinar centered on the role of the East African Community (EAC) including the creation of protocols that promote trade and business transformation with respect to the current key strategic focus is the strengthening of safe trade zones. The session highlighted the fact that the EAC is one of the fastest-growing regions in the world indicating positive economic ratings and business outlook. Some of the opportunities shared included in the following industries: agro-processing, trade, logistics, financial services, and shortening of supply chains.
The second webinar of the month was a session hosted with the European Business Council Kenya graced by keynote speaker Hon. Betty Maina, Cabinet Secretary at the Ministry of Industrialization, Trade and Enterprise Development. The highly informative and engaging session gave insight into the effects of COVID-19 on various sectors of the economy and indicated the measures being implemented by the Ministry and Government of Kenya to support SMEs as well as looking beyond COVID.